In the News
Kendall-Jackson became the Official Wine Partner of the NBA in April 2024. Read on for press highlights.
- ESPN – NBA enters first wine partnership with Michael Jordan assist
- Wine Spectator – It's 'Official': Kendall-Jackson and La Crema Join the NBA's Wine Family
- San Francisco Chronicle – The NBA’s First Wine Partner Makes America’s Favorite Chardonnay
- Forbes – A Slam Dunk For Wine Enthusiasts: Kendall-Jackson Partners With The NBA
- VinePair – Kendall-Jackson Is the First Official Wine Partner of the NBA
- Men's Journal – Kendall-Jackson & La Crema Become Official Wines of NBA & WNBA
- The Drinks Business – Kendall-Jackson becomes NBA’s first official wine partner
- AdAge – Why the NBA and WNBA are Signing Their First Wine Brand Sponsors
- Wine & Spirits Daily – Jackson Family Wines Strikes First Official Wine Partnership with NBA, WNBA
- Shanken News Daily – Wine Spectator: Jackson Family’s NBA Deal Aimed At Appealing To Younger Drinkers
- Wine Industry Advisor – NBA and Kendall-Jackson Winery Announce Multiyear Partnership
- Press Democrat – Kendall-Jackson, La Crema become official wine partners for NBA leagues
- North Bay Business Journal – Kendall-Jackson, La Crema become official wine partners for NBA leagues
- KSRO Radio – Jackson Family Wines Makes Deals With NBA, WNBA, And US Basketball
- The Source – NBA Scores Big with Kendall-Jackson Winery Partnership
- SportsPro Media – NBA uncorks Kendall-Jackson Winery partnership La Crema also becomes official wine of WNBA
- Sports Mint – NBA, WNBA, and USA Basketball ink winery partnership with Kendall-Jackson Winery and La Crema
- Pro Brewer – Kendall-Jackson Becomes First NBA Wine Partner
- Feast Magazine – Kendall-Jackson Secures Position as NBA’s Inaugural Official Wine
- Wine & Spirits Daily, Wine & Spirits SmartBrief – How JFW is Leaning into NBA/WNBA Partnerships
- The Times-Standard – NBA stamps deal with Sonoma County winery
- Sportico – NBA, Kendall-Jackson Winery Announce Multiyear Partnership
- VinePair – Why Are We So Obsessed With the NBA’s Wine Aficionados?
- Men's Journal – USA Basketball and Jackson Family Wines Prove The Value of Vinous Partnership
